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Aesthetic Practice Startup Checklist

A detailed startup checklist covering license, entity, oversight, documentation, technology, facility, and launch readiness.

NOVI Society Editorial· 5 min read· Last reviewed 2026-08-04
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At a Glance

  • This checklist organizes the major decisions and tasks involved in starting an aesthetic practice.
  • It is a planning tool, not a guarantee of compliance.
  • Requirements vary by state, provider license, ownership structure, and services.
  • Confirm each item with qualified professionals and official sources.

License and Scope

  • [ ] Confirm your professional license is active and appropriate for the treatments planned
  • [ ] Review your state's scope of practice for your license type
  • [ ] Confirm whether delegation and supervision are required
  • [ ] Verify prescriptive authority requirements for products you plan to use
  • [ ] Check whether your state requires specific aesthetic training or certifications

See State Requirements and Scope of Practice for Aesthetic Providers.

Entity and Ownership

  • [ ] Confirm whether your state permits your license type to own a medical practice
  • [ ] Review corporate-practice-of-medicine restrictions with counsel
  • [ ] Choose a business structure (professional entity, MSO, partnership, etc.)
  • [ ] Register the business with the state
  • [ ] Obtain an EIN and set up banking
  • [ ] Secure a registered agent if required

Medical Oversight

  • [ ] Determine whether a medical director is required
  • [ ] Identify a qualified physician to serve as medical director
  • [ ] Draft a medical director agreement with defined duties
  • [ ] Establish treatment protocols
  • [ ] Define delegation and supervision levels
  • [ ] Confirm availability and escalation procedures

See Medical Director Coverage and How to Find a Medical Director.

  • [ ] Consult qualified healthcare counsel
  • [ ] Review ownership structure for compliance
  • [ ] Obtain malpractice insurance covering aesthetic treatments
  • [ ] Obtain general business liability insurance
  • [ ] Review contracts (medical director, employment, vendor)
  • [ ] Confirm HIPAA compliance policies

Policies and Protocols

  • [ ] Treatment protocols for each service
  • [ ] Delegation and supervision policies
  • [ ] Good Faith Exam workflow
  • [ ] Informed consent forms
  • [ ] Emergency response protocol
  • [ ] Adverse event documentation policy
  • [ ] Privacy and records policy
  • [ ] Employee handbook

See Practice Compliance.

Good Faith Exam Workflow

  • [ ] Confirm whether a Good Faith Exam is required in your state
  • [ ] Define who performs the exam
  • [ ] Define when the exam is required (new patients, repeat treatments)
  • [ ] Establish documentation standards
  • [ ] Integrate the exam into the patient flow

See What Is a Good Faith Exam?.

Documentation

  • [ ] Choose an EMR suited to aesthetic practice
  • [ ] Set up treatment note templates (product, lot, dose, sites)
  • [ ] Establish before-and-after photo consent and storage
  • [ ] Set up consent form templates
  • [ ] Define record retention policies
  • [ ] Establish follow-up tracking

See What Should an Aesthetic EMR Include? and Practice Hub EMR.

Technology

  • [ ] EMR / practice management system
  • [ ] Patient communication platform
  • [ ] Scheduling and booking system
  • [ ] Payment processing
  • [ ] Photo management
  • [ ] Secure data backup

Medication and Supply Handling

  • [ ] Establish product sourcing from authorized suppliers
  • [ ] Set up lot tracking for all injectable products
  • [ ] Define storage requirements (temperature, security)
  • [ ] Establish inventory management
  • [ ] Create a protocol for product recalls

Emergency Planning

  • [ ] Emergency response protocol
  • [ ] Anaphylaxis kit and emergency medications
  • [ ] Staff training on emergency procedures
  • [ ] Escalation path to medical director
  • [ ] Hospital transfer plan

Facility or Mobile Setup

  • [ ] Confirm zoning and local permits
  • [ ] Ensure treatment rooms meet requirements
  • [ ] Set up sanitation and infection control
  • [ ] Confirm accessibility compliance
  • [ ] If mobile, confirm applicable rules

Pricing

  • [ ] Set service pricing
  • [ ] Define package and membership options
  • [ ] Establish payment and cancellation policies
  • [ ] Review state pricing and advertising rules

Patient Communication

  • [ ] Set up intake and consent workflows
  • [ ] Establish follow-up communication protocols
  • [ ] Define patient privacy and communication standards
  • [ ] Create patient education materials

Marketing

  • [ ] Ensure marketing is truthful and avoids outcome guarantees
  • [ ] Review before-and-after photo rules
  • [ ] Confirm credential representation is accurate
  • [ ] Launch marketing only after operations are ready

See Provider Growth.

Launch Review

  • [ ] All licenses and permits obtained
  • [ ] Medical director agreement signed
  • [ ] Insurance in place
  • [ ] Protocols and policies documented
  • [ ] Documentation system configured
  • [ ] Staff trained
  • [ ] Emergency plan ready
  • [ ] Legal review complete

What Providers Should Verify

  • This checklist is a planning tool, not a guarantee of compliance.
  • Requirements vary by state, license, ownership, and services.
  • Confirm each item with qualified professionals and official sources.
  • Completing this checklist does not ensure compliance with all applicable rules.

Frequently Asked Questions

Does completing this checklist guarantee compliance? No. This is a planning tool. Compliance depends on meeting the specific requirements that apply in your state and to your services.

Do I need everything on this checklist before opening? Most items should be addressed before launch. Work with qualified counsel to prioritize and confirm what applies to your practice.

Where can I find state-specific requirements? Start with the State Requirements hub, then confirm with your state's licensing boards and qualified counsel.

Related glossary terms

Related questions

Related NOVI Support

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Review the operational, oversight, documentation and growth systems that support a responsible launch.

Medical Director Coverage
NOVI resources are provided for general educational purposes and are not legal, medical, tax, financial, licensing, or regulatory advice. Requirements may vary by state, provider credentials, practice structure, and services offered. Current requirements should be confirmed with qualified professionals and official regulatory sources.

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Explore NOVI Society for the services, tools, and education behind these resources.

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